Privacy Policy – Horse Runner
Effective Date: April 14, 2025

This Privacy Policy describes how we collect, use, store, and protect users’ personal data in the Horse Runner game, in accordance with the Brazilian General Data Protection Law (LGPD – Law No. 13.709/2018). By using the game, you agree to the terms outlined herein.

1. Personal Data Collected

During gameplay, we may collect the following personal data:

1.1. Device Identifiers
Information such as unique device ID (UDID), model, manufacturer, operating system, CPU architecture, memory, storage, battery level, connection type, language and regional settings, time zone, screen resolution, and app version.

1.2. Location
We collect approximate location data based on IP address or device permissions, for the purpose of customizing content and features within the game.

1.3. Platform Accounts
We collect public data associated with Google Play Games and Apple Game Center accounts (player name, user ID, achievements, etc.) via Unity Cloud, to enable integration with progress and achievement systems.

1.4. Purchase Information
Data related to in-app purchases made on the Google Play Store or Apple App Store, also processed via Unity Cloud, to manage unlocked content, validate transactions, and provide user support.

1.5. Monitoring Data
Technical data sent to tools such as Rollbar for the purpose of detecting crashes, improving performance, and debugging. This includes technical context from the device, but does not include sensitive or directly identifiable personal data.

2. Purpose of Data Processing

Personal data is processed for the following purposes:

To ensure proper game operation on the user’s device;

To personalize the user experience based on language, location, and preferences;

To process and validate in-app purchases;

To integrate with achievement and progress systems from Google Play Games and Apple Game Center;

To show personalized ads through platforms such as LevelPlay and Unity Ads;

To monitor crashes and improve game stability;

To comply with legal or regulatory obligations, when applicable.

3. Data Sharing

Your data may be shared with third-party partners that provide essential services for the game’s functionality, including:

Unity Technologies (cloud services, ads, and platform integrations);

IronSource (LevelPlay) for ad management and display;

Rollbar for crash monitoring and performance analysis;

Google and Apple for authentication, achievements, and purchases.

All partners act as data processors and are subject to contracts that ensure LGPD compliance, including security measures and obligations regarding confidentiality and lawful data use.

4. Storage and Retention

Personal data is stored only as long as necessary to fulfill the purposes described in this policy:

Session data (such as location and device ID) is discarded when the game is closed;

Purchase and authentication data is retained as required by Google and Apple platforms;

Technical monitoring data is stored for a limited time for analysis and ongoing improvements.

We apply technical and organizational security measures to protect data against unauthorized access, leaks, or accidental destruction.

5. Data Subject Rights

Under LGPD, you have the right to:

Confirm whether your data is being processed;

Access the personal data held about you;

Correct incomplete, inaccurate, or outdated data;

Request anonymization, blocking, or deletion of unnecessary data;

Withdraw previously granted consent;

Request data portability to another service provider;

File a complaint with the Brazilian Data Protection Authority (ANPD).

To exercise your rights, please contact us through the app store comments (Google Play or Apple Store).

6. Children and Adolescents

Horse Runner is not intended for children under the age of 13. We do not knowingly collect personal data from minors without the specific consent of a legal guardian. If such data is inadvertently collected, it will be promptly deleted.

7. Changes to This Policy

This Privacy Policy may be updated at any time. Relevant changes will be communicated within the game or through the app stores (Google Play and Apple Store). The date of the latest update will always be shown at the top of this document.

By playing Horse Runner, you acknowledge and agree to this Privacy Policy.

End of Privacy Policy